Fairness, accuracy & human empathy key as Gen AI transforms customer-insurer interaction: GA

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Reinsurance News - Nov 20, 2025

Generative AI (Gen AI) is rapidly transforming the insurance customer journey, but its successful adoption will depend on insurers addressing core customer concerns around privacy, accuracy, and the loss of human connection, a new report by the Geneva Association (GA) report has found. The study, ‘G...

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