Pain vs. Gain: What Best Motivates Buyers to Buy?
Share!
Insurance News Net Magazine - May 31, 2016
Dan Seidman, author of The Ultimate Guide To Sales Training, discusses how to tell the difference between pain-motivated and gain...
Recommended Articles
Why IUL Is Such A Divisive Product
Posted: Mar 01, 2020
A commentary on why we should be selling performance — not projections — in indexed universal life....
Be Your Client’s Financial Hero By Offering Disability Insurance
Posted: Mar 01, 2020
Why recommending income protection to your clients can save them from financial ruin....