Advice to Early-Stage Startups on Pricing by Ebony Hargro
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Insurance Thought Leadership - Nov 29, 2020
One of the most stressful topics for insurtech startup vendors is pricing. How should they price their offering? What if they set the price too high and it drives potential customers away? Worse yet, what if they set the price too low and they’re leaving money on the table? Should the startup use t...
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