Customers for Life From Safeco

Episode 14: Forward-thinking leadership, business continuity and Safeco Gold Service™
Episode 14: Forward-thinking leadership, business continuity and Safeco Gold Service™

Posted: May 11, 2020

Episode 13: Using newsletters to market your agency
Episode 13: Using newsletters to market your agency

What if the secret to agency growth was as simple as sharing photos of your vacation to The Wizarding World of Harry Potter theme park — or fun stories about your fantastic coworkers? Special guest, and agent, Cate Robertson talks about how taking t...

Posted: Dec 03, 2019

Episode 12: Community Involvement
Episode 12: Community Involvement

Molly Smith talks with Brandon Smith, managing partner of Glidewell Investments and Insurance Group, about getting involved in the community. We hear how GiiG’s involvement with a local Little League team fostered connectivity and fun in their commun...

Posted: Jun 12, 2019

Episode 11: The Producer Development Program
Episode 11: The Producer Development Program

Bethany George talks with agency producer Diane Sherwood, of Chamberlain Insurance, about her journey from insurance novice to ultimate success. Diane shares how the Producer Development Program helped her overcome call reluctance, master prospect s...

Posted: Mar 21, 2019

Episode 10: Investing in employees
Episode 10: Investing in employees

Chuck Blondino talks with agency principal Seth Janz, of Integrity First Insurance, about tactics to develop successful relationships with mortgage professionals, investing in employees to achieve business growth and following your passion.

Posted: Jan 18, 2019

Episode 9: Hiring the right fit
Episode 9: Hiring the right fit

Taking the leap to hire a dedicated marketer for your agency is a big step, but making that decision comes with many benefits. Safeco® research shows, 56% of the fastest-growing agencies in the country have someone internally handling their marketing...

Posted: Nov 12, 2018

Episode 8: Surprising Results
Episode 8: Surprising Results

Chuck Blondino talks with independent agent and agency owner Kennton Hoffman, who details his agency's stunning growth as a result of tactics he learned at Safeco's marketing workshop.

Posted: Jun 18, 2018

Episode 7: Marketing Workshops
Episode 7: Marketing Workshops

Chuck Blondino talks to Safeco marketing experts about the growth agencies across the country are experiencing as a result of relationship-based marketing and the details around our 2018 Safeco® marketing workshops.

Posted: May 01, 2018

Episode 6: The Marketer Development Program
Episode 6: The Marketer Development Program

In Episode 6 of our Customers for Life podcast, Mike Donich, Molly Smith, Kathy Straub and Nick Andrews of the Marketer Development Program discuss the course and why it's so important to have a dedicated marketer in your agency.

Posted: Feb 06, 2018

Episode 5: Video marketing
Episode 5: Video marketing

For Episode 5 of our Customers for Life podcast, I invited Nick and Dale Steinke, the leader of Safeco’s Bricks & Clicks™ program, to talk about why video is so important for IAs, how it can be used to increase retention and referrals, and how you ca...

Posted: Oct 02, 2017