STOP COLD CALLING: HOW TO PROSPECT SMARTER IN 2025

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Rough Notes - Apr 01, 2025

Strategies for connecting with people who already want to hear from you Even if you’re the best producer in the world, cold calling puts you at a disadvantage. You’re starting the conversation as an outsider. By Carolyn Smith, APR, TRA Let’s get one thing straight: The idea that prospecting is dead...

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