Agency Nation

It really starts with honesty and making sure it's treated like a real partnership. There's a decent chance a previous generation taught you to keep all your insurance companies at arm's length. Of course, it depends on the day that you want to decid...
Posted: Jul 29, 2019

It seems like an obvious thing to do yet remains fairly elusive in execution. Bringing out the humanity in your on-camera personality can happen a number of different ways. It could be as simple as starting with a basic one-to-one video addressing a...
Posted: Jul 26, 2019

Things get really interesting when you realize you had it the whole time. It was just up to you to do something about it in a consistent and effective way. That can start by simply putting existing components together in a unique way to create someth...
Posted: Jul 25, 2019

Because you should spend most of your time and effort on other things. Things like crafting a compelling message that makes people take action on what you want. That is something that can easily happen when you're able to create pages for their speci...
Posted: Jul 23, 2019

Starts with the fact they are now the largest generation of adults in the country. If that's not enough, it turns out they value a trusted and experienced advisor as much as anyone. The problem is they're looking to start that relationship online and...
Posted: Jul 22, 2019

Starts by finding a way to disrupt ineffective processes and reduce as many redundancies as possible. If you can do that, you'll have provided your clients with an application experience they'll never want to come back from. Because it's the annual r...
Posted: Jul 19, 2019

You're able to start a conversation based on something much more than just insurance. If approached with enough dedication, it has the potential to resonate for an extended period of time. The biggest challenge beyond that dedication will be your pro...
Posted: Jul 18, 2019

If not, you could miss a solid opportunity to put your competition out of business. Regardless of how aggressive you get, there's something to be said for knowing your numbers. It's this information that makes sure you're making the most of every pol...
Posted: Jul 16, 2019

We are already dealing with a flow that would put most industries out of business. Because nine times out of 10 customers demand to be provided with the best experience. Up until now, we've been able to get away with one that nearly does the exact op...
Posted: Jul 15, 2019

Might need to become something you do no matter what for it to really take hold in your agency. The most interesting part about the whole thing is it will only be the start of the one-off pieces of content you create. That means you should get comfor...
Posted: Jul 11, 2019