Agency Nation
The process should actually start long before you find yourself needing it. When your agency is always on the lookout for the next person, you're always ready for what's next. Because then you'll have the luxury of essentially viewing their applicati...
Posted: Aug 05, 2019
Sometimes all it takes is a good talk to help line up the great ideas you want to record. Because that's the only thing left after you completely commit to video marketing at the highest level. Dedicating physical space and company culture to the ide...
Posted: Aug 02, 2019
It doesn't matter how many you have, every single one represents a massive achievement. That's hard to fully appreciate on a small scale when the weight of each one feels too light to notice. However, when you approach your agency with the mentality...
Posted: Aug 01, 2019
Posted: Aug 01, 2019
It certainly improves your chances the more intentional you are about the people close to your agency. Because it's great to be able to toss a wide insurance net, but it's also just as effective to shoot one that's specific. No matter how long you've...
Posted: Jul 30, 2019
It really starts with honesty and making sure it's treated like a real partnership. There's a decent chance a previous generation taught you to keep all your insurance companies at arm's length. Of course, it depends on the day that you want to decid...
Posted: Jul 29, 2019
It seems like an obvious thing to do yet remains fairly elusive in execution. Bringing out the humanity in your on-camera personality can happen a number of different ways. It could be as simple as starting with a basic one-to-one video addressing a...
Posted: Jul 26, 2019
Posted: Jul 26, 2019
Things get really interesting when you realize you had it the whole time. It was just up to you to do something about it in a consistent and effective way. That can start by simply putting existing components together in a unique way to create someth...
Posted: Jul 25, 2019
Because you should spend most of your time and effort on other things. Things like crafting a compelling message that makes people take action on what you want. That is something that can easily happen when you're able to create pages for their speci...
Posted: Jul 23, 2019