Agency Nation
The truth is they probably don't need to be as strong as you think they need to be at the start. Of course, in a perfect world having the most powerful tools and resources at your fingertips would dramatically improve your ability to deliver results....
Posted: Oct 23, 2018
If they don't start with the end in mind they might fall short of your goals. It also doesn't hurt to put them in a very specific order to avoid any confusion what's most important. Because without that structure it's easy to flounder in any directio...
Posted: Oct 22, 2018
Really comes down to connecting more things that can make us smarter and our agencies better. That's the groundswell sentiment bubbling up from the industry's most passionate data freedom fighters. The people that want to stop doing the same work twi...
Posted: Oct 19, 2018
I doubt it, but it might not be up to us to decide anymore because today's consumer expects to find it. Deciding not to give it to them, has and will continue to lead to other, less qualified, sources providing it. That's not a great spot to be in be...
Posted: Oct 18, 2018
Sometimes you need to follow the recipe exactly the way it's written for it to work. There are plenty of tried and true strategies and tactics that have worked for a long time in the industry. Did you ever stop to think why that might be and how stra...
Posted: Oct 16, 2018
Sometimes you just have to ask a handful of questions that seem painfully obvious. The best part is that it doesn't really need to be more complicated than that. The answers aren't the point, just increasing the consistency in which you confront them...
Posted: Oct 15, 2018
During the process, you'll also have to make a few tough decisions and stick with them longer than might feel comfortable. Because in order for your agency to grow beyond what you're capable of, other people need some permanent motivation. That motiv...
Posted: Oct 12, 2018
First starts by knowing who that client is and everything that might make them need you. Once you know that, then you know the game that you'll need to play to get them. Not only will you need to know that, but you'll also need to know where to play...
Posted: Oct 11, 2018
It's hard to say, but there's a good chance that's not the only thing causing problems. Just because you say you have a niche doesn't mean all your insurance troubles decide to go elsewhere. In fact, it actually just enhances them and exposes all the...
Posted: Oct 09, 2018
Starts in the classroom and ends with how well you display your culture. At least that's what the new wave a talent entering the industries is looking for. The agencies that invest time before graduation are the ones attracting the best and brights n...
Posted: Oct 08, 2018