Agency Nation
Maybe you like to double down when everyone checks out or perhaps it's the perfect time to recharge without losing ground. Because one thing's for sure, it's hard to find two new years prep strategies that look the same. Sure, there's plenty of simil...
Posted: Dec 17, 2018
If not, you could be wasting a lot of energy and opportunity trying to start relationships the hard way. Ignoring what works is only going to hold your agency back from reaching the clients you truly want to do business with. It's amazing what you fi...
Posted: Dec 14, 2018
There's a good chance other things in your agency still get in the way of consistently creating content. Don't worry, it happens to everyone, the bigger question is how do you respond to it and make it harder to happen again? That's the most importan...
Posted: Dec 13, 2018
There's a good chance you'll see your agency have an impact on the community that you didn't think was possible. As a result, it will be extremely hard for that community you cared about first to ignore what you do. That's not even mentioning the amo...
Posted: Dec 12, 2018
Posted: Dec 12, 2018
They'll never last forever, but there are a few key things you can do now to give them a chance. Because the truth is there's nothing worse than watching a video continue to rack up views and look terrible doing it. Especially when a majority of that...
Posted: Dec 11, 2018
You end up investing in an unlimited number of "producers" that work for your 24/7, 365 days a year. It's hard to see now, but most of that work will only get better with age and create an unthinkable compounding education effect. That effect will ma...
Posted: Dec 10, 2018
It's very possible it will take the industry a lot longer than necessary to truly see it's importance. As your business and life expand further and onto the internet, the more room there is in your client's lifecycle to experience your vulnerability....
Posted: Dec 07, 2018
It will forever be a debate what you should say to clients when you don't need to talk about insurance. It's a debate that will never have a right or wrong answer, rather results of many different successful outcomes. The common thread that will like...
Posted: Dec 06, 2018
This is actually the best way to understand the difference between an effective Facebook or YouTube video strategy. If you don’t take the time to think about how, when and why someone is coming across your video and what they might want to do when th...
Posted: Dec 04, 2018