Agency Nation
Is by stealing tons of time back taking your integration game to the next level. The more connected and automated every "service" process in your agency gets, the more "sales" time you magically find. The only problem with that equation is that it's...
Posted: Sep 26, 2018
Is as simple as continuing to educate them all the way through the entire sales process. It might sound obvious and simple, however, the secret is in the execution and distribution of that message. When you create content that compels people to reach...
Posted: Sep 25, 2018
This is a call to the front lines of the industry to hear where a next-generation agent see opportunity. It's certainly a mindset that runs in stark contrast to what you'll find in most legacy agencies. What one finds exciting the other views as risk...
Posted: Sep 24, 2018
Don't assume just because you live in a rural area, digital marketing doesn't work. Instead, assume that there's a completely unique and untapped way to connect with people. Your job is to figure out what and where that connection is happening. There...
Posted: Sep 21, 2018
It doesn't matter how long you haven't, it can happen anywhere anytime. Really what it comes down to is letting the thing that doesn't matter impact your ability to take action. It's this fabricated inaction that kills good intentions before they eve...
Posted: Sep 20, 2018
It starts with identifying the trigger for your desired action. You also need to have a pretty good idea of what you want your desired outcome to be. Once you've got that figured out now you have to figure out if there is enough craving for desire or...
Posted: Sep 19, 2018
Continues to rage on much longer than necessary and delay an entire industry in the process. The good news is that it looks like there might finally be light at the end of the integration tunnel. Technology partners and carriers are finally starting...
Posted: Sep 18, 2018
Is going to be more efficient than we can probably imagine. That means you'll be able to scale your agency to a level you never thought possible. The only problem will be if you can do it faster then the next guy. Live in a fully open API world and o...
Posted: Sep 17, 2018
If you attended this year's conference with 650 of your closest insurance friends you should already have a good idea. It doesn't seem like that long ago we wrapped the final session of Elevate 2018 and now next year's event is right around the corne...
Posted: Sep 14, 2018
Should not be taken lightly and approached with caution. That's how serious things get when you start to focus on personal lines home and auto with your digital marketing. Forget about insurance, that's one of the most competitive categories in all o...
Posted: Sep 13, 2018